Course Overview

Dive into the fundamentals of Search Engine Optimization (SEO) and learn how to conduct effective keyword research to improve your website’s visibility on Google. This chapter focuses on understanding SEO principles, finding high-ranking keywords, and strategically incorporating them into your content. Perfect for beginners aiming to optimize their online presence and boost website traffic.

What You’ll Learn

• The basics of SEO and how search engines work.
• Importance of keyword research in ranking websites.
• Tools and techniques for identifying high-ranking keywords.
• Analyzing keyword competition and search intent.
• Strategically using keywords in website content for better rankings.